UShopee kunye neLazada bakhuphisana kwimakethi yaseMazantsi mpuma yeAsia, ngokweMaphu yoMzantsi-mpuma we-Asia e-commerce2019 ingxelo yekota yesithathu.Uqoqosho lwe-Intanethi olusemazantsi mpuma eAsia, oluqhutywa ikakhulu lurhwebo lwe-e-commerce kunye neenkonzo zokukhwela izichotho, lupasile uphawu lweebhiliyoni ezili-100 ngo-2019, luphindaphindeke kathathu ngobukhulu kule minyaka mine idlulileyo, ngokophando olwenziwa nguGoogle, uTemasek noBain.

Ngokwengxelo yamva nje ekhutshwe sisicelo seselfowuni kunye neqonga lohlalutyo lwedatha u-Annie ngentsebenziswano ne-iPrice Group SimilarWeb, uShopee, iqonga le-e-commerce eliwela umda kumzantsi-mpuma weAsia, liphumelele indawo yokuqala kuluhlu lwe-2019 Q3 yokuthenga i-App ngokwemiqathango Itotali yabasebenzisi abasebenzayo benyanga (emva koku kuthiwa 'umsebenzi wenyanga'), idesktop iyonke kunye notyelelo kwinethiwekhi yeselula kunye netotali yokukhutshelwa.

Ngokwengxelo ye-iPrice, indlela yokukhula kukaShopee ayiyekanga emva kokuphumelela isithsaba sesithathu kwikota yokugqibela, kwaye iya kuphumelela isithsaba sesithathu kwakhona kule kota.

Ukongeza, iLazada igqwesile kuluhlu lomsebenzisi osebenzayo wenyanga (i-MAU) kwicandelo le-app yeselula kwikota yesithathu ka-2019 kumazwe amane, aquka iMalaysia, iPhilippines, iSingapore neThailand, ngelixa uShopee ethathe indawo ephezulu e-Indonesia naseVietnam, amabini. 'Iimarike zentloko zexesha elizayo kumzantsi-mpuma Asia'.

Ngeli xesha, ngokwengxelo yezemali yomzali kaShopee weQela loLwandle lweQela, ngokwengxelo yemali yeQela ka-2019 Q3, iiodolo zeQ3 zaseShopee Indonesia zigqithise kwi-138 yezigidi, kunye nomthamo weodolo yemihla ngemihla ongaphezulu kwesigidi esi-1.5.Xa kuthelekiswa nexesha elifanayo kunyaka ophelileyo, umthamo omnye unyuke nge-117.8%.

Ngokwengxelo yoqoqosho lwedijithali esemazantsi mpuma eAsia ngo-2019 ekhutshwe nguTemasek kunye neBain, ixabiso le-e-commerce le-Indonesia kunye neVietnam kuphela liphinda kabini elo laseSingapore, iMalaysia, iThailand kunye nePhilippines zidityanisiwe.I-Indonesia kunye neVietnam zinezona ndawo ziphezulu ze-e-commerce, ngelixa i-Singapore kunye nePhilippines zinezona ndawo zisezantsi zokuthenga kwiindawo zokuthenga kwi-intanethi phakathi kwamazwe amathandathu akumazantsi mpuma e-Asia, ngokweQela le-iPrice kunye ne-App Annie.

U-IPrice uphawule ukuba uShopee kunye noLazada bobabini balawula indawo yesixhobo esiphathwayo.Nangona kunjalo, akukho ncedo lukhuphisanayo kwiwebhu.

Kutshanje, uShopee uphehlelele ngokusesikweni inkonzo yearhente ye-KOL.Ngentsebenziswano namaziko aqeqeshiweyo, uShopee wahlalutya indlela yokuziphatha yokuthenga abathengi basekhaya ngokweempawu zemveliso yabathengisi kunye nemikhwa yokuthenga yabaphulaphuli abahambelanayo, wophula umqobo wolwimi, wacebisa i-KOL yasekhaya efanelekileyo kubathengisi, kwaye wanceda ngakumbi abathengisi abawela imida ukuba balungiselele. kunyuso oluphindwe kabini lwe-12.

Abarhwebi kunye ne-11 kabini kulo nyaka, iLazada ukuya kumazwe amathandathu akumzantsi-mpuma we-Asia ikwayindawo yokuqala ebanzi evunyelwe ukuhlala nempahla, kwaye bafunde kwakhona i-Tmall Lazada, ishumi elinesibini kulo nyaka, e-Indonesia, eMalaysia, kwiiPhilippines, eThailand naseVietnam kumazwe amahlanu. iphinde yabamba itheko lasebusuku le-Lazada Super Show, ngaphakathi kwe-APP kunye nezikhululo zikamabonwakude zasekhaya ezisasazwa ngqo zisete irekhodi entsha yokubukela abantu abangaphezu kwe-1300.Ukongeza, kwi-Double Eleven kulo nyaka, iLazada yasungula umdlalo wayo wokuqala we-app ye-Moji-Go ngokusekwe kubuchwephesha bokuqonda ubuso ukunyusa intsebenziswano nabathengi.

Okokugqibela, ukuba ufuna ukufumana izibane zokuhombisa ezikumgangatho ophezulu welanga ungacofa apha:Jonga(ngaphezu kwe-1000 intambo yezibane zokuhombisa elinde ukuba ukhethe).